Park Place Reveals Mobile Pop Up for all New Automotive Experiences

Park Place Dealerships revealed its new mobile pop up at the 2019 DFW Auto Show this past March. The Mobile Experience Unit will be used across DFW at events throughout North Texas to bring the Park Place brand directly to the automotive enthusiast.

“The mobile pop up gives us the opportunity to expand the presence of our brand beyond the parameters of the dealership,” said Dave Evans, Chief Marketing Officer at Park Place Dealerships. “Experiences play a huge role with customers today and are the main drivers of customer engagement. We believe the mobile pop up allows us to engage with the consumer wherever we want to take it.”

 

During the DFW Auto Show, the pop up will be onsite to deliver an inclusionary experience for everyone who stops to visit the Park Place area. The mobile unit has already provided innovative experiences for clients at both the 2018 Park Place Luxury & Supercar Showcase and at the COTA track.

Park Place continues to be an innovator in the automotive space by developing unique offerings to expose current and potential clients to the brands. In the past year, Park Place introduced and expanded Park Place Select, an automotive subscription service.

“As a company, we must be in tune with where our clients spend their time and how they use their vehicles,” remarked Evans. “Our client’s transportation needs are as diverse as they are, and range from attending festivals and sporting events to shuttling friends and family to racing their cars, or simply enjoying life. We expect the mobile pop up will help us deliver an unparalleled, client-focused experience.”


Ken Schnitzer founded Park Place Dealerships in 1987 with a single Mercedes-Benz dealership on Oak Lawn. Today, Park Place Dealerships employs more than 2,000 people and operates 16 full-service dealerships representing luxury brands including Lexus, Mercedes-Benz, Porsche, Volvo, Jaguar, Land Rover, Rolls-Royce, Bentley, McLaren, and Maserati. For more info, visit parkplace.com.

 

Adapting to Ever-Changing Consumer Expectations at Park Place Select

It’s Client-First at Park Place Select

Would you be surprised to hear that the consumer (client) experience is shifting? That it’s not only about how the product fills a need, but rather how the team that delivers the product, benefits and positively affects the day to day of a client? Think about it, whenever a negative experience is had- say you ordered a hot coffee and they handed it to you iced, and after asking for hot again, the barista still gave you an iced coffee- it’s not the product you’re frustrated with, but rather it’s the barista who wasn’t listening to your needs and wants that earns those sentiments.

This change in consumer expectations when being sold or serviced isn’t just present in commodity operations, but has shifted the world of automotive towards a human-centric approach which provides GREAT experiences and creates EXCEPTIONAL memories that accompany their new and pre-owned automobile.

Delivering a Positive Experience at Park Place Select

Whether it’s a new or pre-owned purchase/lease or a service visit, Park Place strives to provide our clients with exceptional experiences for each and every client. As of last year, the same mission applies to Park Place Select, our luxury automotive subscription service, where each one of our team members from our Director of Operations to our Concierges, are dedicated to creating memorable experiences every time they perform a flip, i.e. switching a client’s vehicle. Once a flip is requested, we are not simply delivering another car, but providing the Select Subscribers with a service that uniquely enhances their individual lifestyle based on their wants, needs, and of course, schedules. 

For Dorian Alves, a self-employed Park Place Select Subscriber, this program has taken the hassle out of vehicle maintenance, adding the luxury of convenience to his day to day.

Park Place Select has taken the hassle out of maintaining our vehicles which is such a convenience in addition to being able to drive current year or better luxury vehicles. We had family fly in from out of town and were able to have an SUV available the next day to pick up the crew from the airport.

The program works great for self-employed clients and subscribers who may enjoy a bit more variation in their daily routines because of the ability to quickly adapt your daily driver to fit an unexpected need or upcoming circumstance. I chose to become a member of Park Place Select because it’s the perfect program for someone like myself who gets tired of vehicles very easily and looks forward to changing constantly.

Consumer Feedback: A Must to Making Waves in DFW

Alves first heard about the program from his brother, who is also a Select Subscriber and fellow car enthusiast: “We are both car enthusiasts and enjoy the different beauty and performance that each car brings.”  So far, his favorite flips have been Mercedes-Benz or Porsche models, but he looks forward to experiencing AMG performance with the simple click of a button.  “I love driving anything AMG or supercharged! I’m hoping to get into a 911 or anything close to a supercar soon. 

Of course, no service is perfect, so when feedback is provided, it’s important that the Park Place Select team recognizes opportunities to further enhance the Select experience.  Alves noted that scheduling flips as of late has not been as easy as it was when the program first launched, a concern our team most certainly understands.

“Park Place Select Leadership is constantly looking for ways to improve the subscriber experience incrementally, which has resulted in the addition of new models and overall program expansion,” says Douglas Schnitzer, Director of Operations for Park Place Select.

After all, it’s great to be heard, but it’s even better to know that your feedback has been taken seriously and acted upon. Recently, the Select team introduced the Premier Tier, featuring Bentley, McLaren, Maserati, and the Mercedes-Benz G-Series.

Looking Forward: Recognizing the Shift in Expectations to Continue Making an Impact

The client experience is shifting, and, with products and services becoming more multi-faceted than ever, we at Park Place understand the importance of adapting our business in order to continue to provide our current clients the luxury experience they’ve come to expect from Park Place, and now Park Place Select.

We certainly look forward to making the Park Place Select Experience unforgettable by not only providing some the world’s finest vehicles at our clients’ finger tips, but by delivering personalized service, exciting new models, and authentic feedback opportunities that remain unparalleled in DFW. 

Learn more about Park Place Select, and about newest Tier addition by visiting www.ParkPlaceSelect.com

 

The Park Place Luxury and Supercar Showcase is Set to Return on September 28, 2019

IRVING, Texas (March 4, 2019) – The 3rd Annual Park Place Luxury & Supercar Showcase, Dallas-Fort Worth’s premier luxury lifestyle and automotive event, will return this fall to the Four Seasons Resort and Club Dallas at Las Colinas from 10 a.m. to 4 p.m. Saturday, September 28, 2019.

“The community has come out in force to support this event the last two years,” said Ken Schnitzer, Park Place Dealerships founder and chairman. “The third annual event will again showcase some of the most exotic and exciting vehicles that will please enthusiasts of all ages. What began three years ago as an engaging opportunity to celebrate our 30th anniversary has quickly turned into the foremost luxury lifestyle and automotive event in this region.”

Park Place Dealerships represents some of the most coveted brands in the world, including Rolls-Royce, Maserati, McLaren, Bentley, Porsche, Mercedes-Benz, Lexus, Volvo, Land Rover, and Jaguar which will all be featured at the event.

In keeping with a true lifestyle event, Park Place will expand its fashion, food and retail offerings within the Porsche Pavilion. There will be music performances on the Lexus Live Stage and beverages at The Mercedes-Benz Beer Garden on the lush Four Seasons TPC Championship golf course.

Within the event will be a juried Collectors’ Concours, featuring a diverse selection of rare supercars, luxury, sports, vintage and classic cars from private collectors.  The motoring festival also will include a Car Club Expo powered by Park Up Front as well as the beloved Kid’s Zone. 

Iconic luxury shopping and dining destination, Highland Park Village, will present a runway show produced by Jan Strimple Productions for the second year. The fashion show will feature looks from prestigious brands presented exclusively in the climate-controlled pavilion on the resort grounds, with retail pop-ups for guests to shop the day of the event.

Dallas’ Mad Hatter Shane Walker will return to judge the 2019 Haute Hat Contest on The Million Air Stage with categories for stylish men and women. Guests are encouraged to pair a hat with their favorite resort-inspired ensemble.

Ranging from $25 – $50 for general admission and $100 for VIP All Access, which includes the VIP Lounge with complimentary food and beverages from dozens of the area’s finest restaurants, tickets are on sale at LuxurySupercarShowcase.com. VIP Tickets are limited and have sold out the previous two years.


In 2018, the top Collectors’ Concours award winners were presented with the “Spirit of Park Place” hand-crafted sculpture by Dallas artist Brad Oldham:

  • Best of Show – 1966 Ferrari 275 GTB 6C
  • Chairman’s Choice Award – 1933 Rolls-Royce Phantom II
  • Salesmanship Club Award – 1980 BMW M1

A Thank You To Our Returning Sponsors

Returning partners include the Four Seasons Resort and Club Dallas at Las Colinas, VIP Lounge Sponsors Allie Beth Allman & Associates – A Berkshire Hathaway Affiliate|URBAN, Captain’s Lounge Sponsor Celebrity Cruises, The City of Irving, Hill & Wilkinson, Hagerty, Event Architecture, AT&T Business, AVSD Productions, Digital 3 Printing, Fauxcades Décor, Brad Oldham Sculpture, D Magazine and NBC 5.

Restaurants featured in the VIP Lounge include The French Room, LAW, III Forks, Cool River, Chop House Burger, Dallas Fish Market, Wild Salsa, Oven and Cellar, Outlaw Tap Room, Kai, Toulouse, Whiskey Cake, Texas de Brazil, Princi Italia, CRU Wine and Food Bar, Pacific Table, Cork & Pig Tavern, Make Your Life Sweeter, and Carlton Provisions.

Additional sponsors include Lilium Florals, Perks & Provisions, Promo Resources, Sunnyland Furniture, RideCentric, iDesignMeetings, Marquee Event Rentals, Bachendorf’s, Jack Black, Maui Jim, Renegade Cigars, Tito’s Vodka, Peroni Beer, Waste Management, GL Seaman, Ratcliff Financial Services, Garages of Texas, Thermal Printing, and MarineMax Yachts.


Ken Schnitzer founded Park Place Dealerships in 1987 with a single Mercedes-Benz dealership on Oak Lawn. Today, Park Place Dealerships employs more than 2,000 people and operates 16 full-service dealerships in Dallas, Fort Worth and Houston. For more info, visit parkplace.com.

 

Park Place Select Introduces New Tier to Luxury Car Subscription Program

 Just in Time for Valentine’s Day, the Ultimate Luxury Gift for Him or Her. 

Park Place Dealerships is expanding the successful subscription program, Park Place Select, to include a new, fourth tier (called the Premier Tier) offering supercars to Select Subscribers of that tier.

It may be the ultimate Valentine’s Day gift as one Texas dealership group expands their subscription service, Park Place Select, from three tiers featuring a collection of luxury vehicles to a fourth tier featuring supercars. Texas-based Park Place Dealerships, one of the largest luxury automobile groups in the country, will begin offering the Premier tier February 14 just in time for the perfect gift for that very special loved one.

The Premier tier will include the McLaren 570 Spider, Bentley Bentayga, Bentley Continental GT Convertible, Maserati Quattroporte and the Mercedes-Benz G63.

Maserati Quattroporte, Featured in the Park Place Select Premium Tier

Park Place Select’s subscription service began last year with three tiers: Prime, Plus and Premium levels, featuring a wide range of luxury vehicles from the brands that Park Place represents.

“Park Place Select has been so well received since its inception that now is the right time to offer the next level of cars for the consumer who appreciates the finer things in life,” said Ken Schnitzer, chairman of Park Place Dealerships. “It’s not always easy picking out the perfect gift for the one you love, so we have made it easy with the introduction of the Premier tier.”

Included in the monthly subscription fee are luxury brands in the chosen category, insurance, maintenance, cleaning of the vehicle, and a personal concierge to oversee all of the details. In addition to competitive pricing, Park Place Select offers unlimited flips (vehicle changes) for clients to fully experience the luxury vehicles in their chosen category. 

Bentley Cabriolet and Bentley Bentayga, Park Place Select Premier Tier

Once a client is signed up for the service, they install an app which gives them direct communication with their concierge. The concierge will ensure delivery of the car with the client’s preferred radio stations, car temperatures, and any other special requests based on the client’s profile information. The concierge will arrange for pickup of the current vehicle and delivery of the new car to the client’s preferred location. To subscribe to the service, visit parkplaceselect.com.

 

Prime

Plus Premium

Premier

$1000 joining fee $995/mo. subscription $1250  joining fee $1495/mo. subscription $1500  joining fee $1995/mo. subscription $3000  joining fee

$4495/mo subscription

 

Mercedes-Benz E Class, GLC, C300 Coupe, C300 Cabrioloet; Lexus IS and GX; Jaguar XF and E Pace; Volvo XC60; Land Rover Discovery Sport, Range Rover Evoque and Range Rover Cabriolet

 

Mercedes-Benz E Class, C43 AMG, CLS 450, GLE, E 450 Coupe; Lexus GS350, RX350L; RC F Sport; Jaguar F Pace; Volvo S90 and XC 90; Land Rover Discovery and Porsche Macan, Boxster

 

Mercedes-Benz E53 AMG, S450, CLS53 AMG, GLS, GLE 43 Coupe and E450 Cabriolet; Lexus LS 500, LX 570 and LC 500; Land Rover Ranger Rover Sport; Porsche Cayenne and 911 Convertible; and Maserati Ghibli and Levante  

McLaren 570 Spider

Bentley Bentayga

Bentley GT Convertible Maserati Quattroporte

Mercedes-Benz G63

 

Includes unlimited flips, insurance, maintenance, cleaning, and personal concierge

 

Includes unlimited flips, insurance, maintenance, cleaning, and personal concierge

 

Includes unlimited flips, insurance, maintenance, cleaning, and personal concierge

 

Includes unlimited flips, insurance, maintenance, cleaning, and personal concierge


Ken Schnitzer founded Park Place Dealerships in 1987 with a single Mercedes-Benz dealership on Oak Lawn. Today, Park Place Dealerships employs more than 2,000 people and operates 16 full-service dealerships representing luxury brands including Lexus, Mercedes-Benz, Porsche, Volvo, Jaguar, Lotus, Land Rover, Rolls-Royce, Bentley, McLaren, and Maserati. For more info, visit parkplace.com.

 

 

 

 

 

The 2nd Annual Park Place Luxury & Supercar Showcase Shone Brightly Even in the Rain

Park Place Dealerships donates $55k Sprinter
to Salesmanship Club’s Momentous Institute


Rain or shine. Many outdoor events casually use the term, but few shine in the midst of challenges like the 2nd annual Park Place Luxury & Supercar Showcase did on October 13th at the Four Seasons Resort & Club Dallas at Las Colinas.

“It was an exciting day in a lot of ways,” said Ken Schnitzer, Park Place Dealerships founder and chairman. “The rain didn’t dampen the enthusiasm of guests and we were able to execute the Park Place Luxury & Supercar Showcase for the nearly 3,000 people who attended. Many of the private collectors brought their rare and pristine cars out to display them in the Collector’s Concours. The Porsche Club – Maverick Region came together to create an amazing Heritage Display to celebrate Porsche’s 70th anniversary. And we were able to support a wonderful charitable partner in a big way.”

The event benefitted the Momentous Institute, owned and operated by the Salesmanship Club of Dallas since 1920. Each year, the organization serves more than 6,000 children and family members through its nationally acclaimed Momentous School and innovative Therapeutic Services. Schnitzer presented Patton Chapman, Salesmanship Club president, with the keys to a $55,000 Mercedes-Benz Sprinter Van to help the organization with its transportation needs for the kids.

Throughout the day, guests saw more than $100 million worth of rare and unique vehicles from manufacturers, collectors and car clubs, including the first public display of the Rolls-Royce Cullinan, the iconic marque’s first ever SUV. Guests also enjoyed live entertainment, incredible food and beverages, as well as a Highland Park Village fashion show produced by Jan Strimple.

Parents even watched their kids play in the rain, driving miniature electric versions of Porsche, McLaren, Volvo, Bentley, Mercedes-Benz and Lexus vehicles on the pavestone path. Guests also had the opportunity to meet 16-year-old racecar driver Kinzie “Kiki” Wilson. Featured in her red, racing shirt on the right of her Corvette, the Mansfield Legacy High School Junior is also the Varsity Cheer Captain while maintaining a 3.95 GPA.

Dallas’ Mad Hatter Shane Walker helped judge the Haute Hat Contest. The Lady’s Haute Hat winner was Anna Neiman (below) with a stylish Rolls-Royce-inspired hat that included working lights.

             


As the day drew to a close, the top three award winners from the Collector’s Concours were presented with the “Spirit of Park Place,” a hand-crafted sculpture by Dallas artist Brad Oldham.

  • Best of Show went to Randy Johnson for his 1966 Ferrari 275 GTB 6C.
  • Chairman’s Choice Award – Fred Cornwall – 1933 Rolls-Royce Phantom II Continental, originally hand-built for Woolworth heiress Barbara Hutton as an engagement gift for her fiancé Georgian Prince Alexis Mdivani.
  • Salesmanship Club Award – John Kobell – 1980 BMW M1.

Other award winners included:

American Classics

1st –  1959 Chevrolet Corvette – Rocky Rainbolt

2nd – 1932 REO Royale Rumble Seat Coupe – Rob Anderson

3rd – 1963 Chevrolet Corvette Coupe – Rob Anderson

American Modern:

1st in Class – 2009 Dodge Viper – Alan Wilson

British Classic

1st – 1959 Rolls-Royce Silver Cloud Limo – James Stewart

2nd – 1966 Jaguar E-Type OTS – Clark Kirby
3rd – 1960 Rolls-Royce Silver Cloud II – Michael Davis

British Modern

1st – 2012 McLaren MP4-12C – Warren Huddleston
2nd – 2012 McLaren 12C – Patrick Chiu
3rd – 2014 Rolls-Royce Wraith – Erick Johnson

Italian Classic

1st – 1964 Ferrari 330 GT 2 + 2 – Cory Richards

2nd – 1969 De Tomaso Mangusta – Jerry Quam
3rd – 1979 Maserati Merak SS – Betsy Crawford

Italian Modern

1st – 2015 Alfa Romeo 4C – William Hale

2nd – 2005 Ferrari 430 – Derrick Blanton
3rd – 2001 Qvale Mangusta – Anatoly Arutunoff

German Classic

1st – 1956 Mercedes-Benz 190SL Convertible – Whitney Stark

2nd – 1996 Porsche 993 Turbo – Raj Gill

German Modern:

1st in Class – 2015 Audi R8 – Brad Harslem

Supercar Classic:

1st in Class – 1993 Jaguar XJ220 – Barry Fromberg

Supercar Modern

1st – 2015 Porsche 918 Weissach Martini – John Savickas

2nd – 2013 Zagato Perana Z-One – Dave Copps

International:

1st in Class – 1972 Citroen SM – Gordon Sauer

Porsche GT:

1st – 2015 Porsche GT3 – Robert Caglia

2nd – 2016 Porsche GT3 RS – Michael Lee

 

Partners included the Four Seasons Resort and Club Dallas at Las Colinas, Allie Beth Allman & Associates – A Berkshire Hathaway Affiliate|Urban, Celebrity Cruises, Highland Park Village, Hill & Wilkinson, Irving CVB and Irving Chamber, Event Architecture, Bachendorf’s, Brad Oldham Sculpture, RideCentric, GL Seaman, Lockton, Hagerty Insurance, Perks & Provisions, Lilium Florals, Lisa R. Daniels, Digital 3 Printing, Fauxcades, Promo Resources, Sunnyland Outdoor Furniture, ExxonMobil, Cox Automotive, Dealer Industries, Garages of Texas, Ratcliff Financial Services, Maui Jims, Jack Black, The Vineyard at Florence, Steinway & Sons, D Magazine, and NBC 5.


Ken Schnitzer founded Park Place Dealerships in 1987 with a single Mercedes-Benz dealership on Oak Lawn. Today, Park Place Dealerships employs more than 2,000 people and operates 18 full-service dealerships representing luxury brands including Lexus, Mercedes-Benz, Porsche, Volvo, Jaguar, Lotus, Land Rover, Rolls-Royce, McLaren, and Maserati. For more info, visit parkplace.com

 

Douglas Schnitzer Leads Park Place Select as Director of Operations

Douglas Schnitzer is certainly no stranger to Park Place Dealerships, but as he leads our newest revenue venture, Park Place Select, as the Director of Operations, a “get to know you” introduction was an absolute must. After going through a question-and-answer session, one thing is clear- Park Place Select is in very capable, intelligent, and extremely driven hands.


Where are you from? Born and raised in the Bayou City of Houston, Texas.

Who is your role model and why? My grandfather, Ken Schnitzer, Sr., who unfortunately passed away in 1999, remains a role model of mine to this day. He was a hard-bargaining businessman, a charismatic leader, and a generous philanthropist. He valued honesty, integrity, and loyalty, and he treated people with the utmost dignity and respect. These are also values that I hold in high regard, and I strive to emulate him in my life.

When did you begin your career at Park Place? I began my career at Park Place in 2010 as an Assistant Service Manager at Motorcars Dallas. After spending several years pursuing opportunities in other industries and obtaining a graduate business degree from the University of Texas at Austin, I rejoined the company in 2017 on the sales floor of Porsche Dallas.

What led you to join the Park Place Team? In many ways, the automotive industry remains fairly archaic and tends to abide by the mantra of “If it ain’t broke, don’t fix it.” Park Place as a company encourages and rewards innovation and is constantly looking for ways to improve in order to remain at the forefront of the industry, as evidenced by the new Park Place Select subscription service. There is a forward-thinking nature that permeates the organizational culture, and that is something I wanted to be a part of.

Can you recount a specific moment or experience that led you to the automotive industry? I can remember a trip to Dallas – I was probably 15 years old – when my father brought my brother and me by the Mercedes dealership, which was still on Oak Lawn at the time. Like any kid, I was completely enthralled by all of the cool cars. We ended up test driving an SL500, and when my dad let me take it for a lap around the block, I was hooked. I have been interested in the business ever since.

What passions do you have that have driven your success at Park Place? I tend to be very analytical by nature. As you know, this is a very complex business, and I have always enjoyed the challenge of diving into the data and financials to understand what makes companies tick. I am also so privileged to work and collaborate with a group of incredibly intelligent and visionary professionals who take great pride in the success of the company as a whole. Their collective enthusiasm is a great motivating force.

How did you become affiliated with Park Place Select? In mid-February, Mr. Grossman called me and asked if I could come to his office for a meeting that afternoon. I honestly didn’t have a clue what the purpose of the meeting was, but my eyes immediately lit up when he asked if I would be interested in helping lead Park Place Select, the new subscription business, which was scheduled to roll out in early May. This was a once in a lifetime chance to be involved with a cutting-edge business concept that will be transformative to the way consumers think about their transportation needs – it was an opportunity I couldn’t pass up.

How is Park Place Select going to be successful this year?  Park Place Select will be successful by creating memorable experiences and meaningful moments for our clients. Through a passionate focus on service, our concierges will develop a strong rapport with our clients and be able to truly understand what is meaningful to them, in order to provide personalized service that exceeds their expectations.

What’s the key component of the Park Place Select experience? The key component of the Park Place Select experience is the flexibility and convenience afforded to the members combined with an unparalleled selection of vehicles. Through the user-friendly mobile app, we are able to match members with the perfect vehicle for any occasion. You could drive a Mercedes S-Class during the work week, flip into a Porsche Boxster for a Friday date night, then flip into a Range Rover for a weekend road trip. This is truly a revolutionary service that gives members the ability to meet the changing needs of their lifestyle without owning multiple vehicles.

Any additional comments regarding new programs and initiatives that we can look forward to in 2018? We are currently evaluating the possibility of adding a “Premier” tier to the Park Place Select subscription program, which would include many of the vehicles available through the Premier Collection, among others. Exciting times!

Park Place Select Makes Its Public Debut In Dallas-Fort Worth Area

Park Place Select, an innovative alternative to traditional leasing and purchasing, debuted to the public May 1st, with the first three official flips being completed at 9 AM. It is the only program of its kind offered in Texas, and after a full week, we’ve already experienced the delivery of our first Maserati Ghibli, exceeded 100 flips, and witnessed a surprise birthday gift of a Mercedes C 43 AMG (and the whole Plus fleet) from one very thoughtful husband.  The launch of Park Place Select was a resounding success, but more importantly, our subscribers are already sharing their own Select Stories, showcasing just how a luxury vehicle delivered to you anytime, anywhere can enhance simple moments and life-experiences.

Each initial delivery was unique as our concierge’s employ their training to provide exceptional and seamless flips for each of the subscribers. Once the concierge completes a flip, the user experience remains simple, efficient, and luxurious. Mike Merrill, one of the first subscribers, reflects on his experience as an on-the-go professional.

 “The Park Place Select program is the ultimate solution for the busy executive. That time and cost saved on inspections, maintenance, DMV trips and washing alone make the program.”

And he’s right. Park Place Select is a unique and innovative offering in a narrow automotive subscription market that takes luxury ownership to a new level of accessibility. Thanks to the coverage provided by Park Place Select, subscribers are taking advantage of a serious opportunity to save money and time. Imagine needing an oil change for a Porsche Macan, a Mercedes C 43, Volvo XC90, or even a Lexus GX. Instead of driving it to the dealership for drop off, you simply text your concierge and they drive another freshly cleaned and maintained sedan, SUV, or convertible to your door. For a seriously on-the-go, on-the-road professional, like Merill, Park Place Select is simply a solution that makes sense.

 

Andre Phillipe, CEO of Andre Phillipe Menswear, also had the opportunity to experience the program. The highlights of his experiences were driven by Select’s unlimited flips and multiple manufacturer availability.  The ability to flip between multiple luxury auto brands as many times as you want really separates Park Place Select from the competition and lets the client really drive their own experience:

“My experience couldn’t have been better. I drove close to $300,000 worth of vehicles over the two weeks I tested the program-Mercedes, Jaguar, Land Rover. The concierge team was responsive, the app was easy to use and the cars were great. It’s the simplicity of this program that I have grown to appreciate so much though. Truly, by the click of a couple of buttons, I got out of an SUV and into a convertible, anticipating a few days with temps in the 70’s. Simple. Simple. Simple. And with a wife, two kids, two great Danes and businesses to run, SIMPLE is all I can take.”

In just a few weeks after the public launch of Park Place Select, the program has received an exceptional response. We are currently accepting reservations for future subscribers.  Follow @parkplaceselect on Instagram and Facebook to stay up-to-date on subscriber #selectstories, meet the team, and catch any new program announcements.

Park Place Select Program Snapshot:

  • Drive multiple luxury brands for one monthly fee without a long-term commitment or contract
  • Three program tiers with a different fleet of makes and models of on-brand Park Place vehicles, Prime/Plus/Premium
  • Use the Park Place Select Mobile App to book flips, contact your concierge, and more.
  • Select is experience oriented, which means that the Select team will provide a vehicle that fits the particular experience you type in the app (date night, road-trip, sports practice, errands, etc.).
  • Maintenance and insurance are included, and every vehicle is delivered freshly cleaned and washed.

 

Park Place Select: A Luxury Experience Delivered to Your Door

Park Place Select hones in on your individual experiences, from date nights to your daily commute. For a monthly fee (insurance and maintenance included), you’ll have the option to flip between some of the world’s finest automobiles all from the Park Place Select mobile app.

It’s simple- tell us where you want to go and what kind of experience you’re trying to have, and our concierge will deliver the perfectly matched model and make to a location convenient for you.  For example, are you in the mood for a “sporty cruise?”  Tell us how many seats you need, why you need a vehicle, and any other details you may find important. You may not be able to pick exactly what vehicle you want, but with our tiers, you’ll have plenty of options available to excite even the most mundane commutes. 

Road to Supercar Pit Stop #1: Expanded Collector’s Concours for Park Place Luxury & Supercar Showcase

Park Place Dealerships’ Selection Committee has extended registration for the second annual Park Place Luxury & Supercar Showcase, to be held Saturday, October 13, 2018, at the Four Seasons Resort & Club Dallas at Las Colinas. The Collectors’ Concours is our first stop on the #RoadtoSupercar.

 


“We were thrilled with the cars that participated in our inaugural event last year,” said Jed Siddle, Park Place Premier Collection Parts Manager and a member of the Selection Committee for the Park Place Luxury & Supercar Showcase. “This year, we are expanding the Collectors Showcase onto the fairway of the TPC Four Seasons Championship golf course. We’ve increased the number of classes and the number of awards as well. We’ll also have a Club Concours for car clubs to participate and engage with other car enthusiasts.” Registration is now open.

To submit a vehicle for consideration, visit www.luxurysupercarshowcase.com and click on Register Vehicle. The show is limited to 150 selected cars that register and are approved by the Selection Committee. Registration has been extended to September 15th to submit cars to the Collector’s Concours. There will be a $75 entry fee per vehicle, which includes two VIP All-Access Passes ($200 Value), car signage and show credentials, among other benefits. For more information on registration, email info.showcase@parkplace.com.

Trophies designed by Dallas sculptor Brad Oldham, best known for the Traveling Man installation in Deep Ellum, will be awarded to Best of Show, Chairman’s Choice and Salesmanship Club Choice winners. Awards will be given to Best In Class winners in each of the 10 classes. Trophies will also be awarded for First and Second Place winners in each class.

The luxury lifestyle event benefits the Momentous Institute, owned and operated by the Salesmanship Club of Dallas since 1920, which is committed to building and repairing social and emotional health for children. Each year, the organization serves more than 6,000 children and family members through its nationally acclaimed Momentous School and innovative Therapeutic Services. 

Last year’s inaugural event featured more than 100 cars from private collectors in the Collector’s Showcase, including a 1965 Shelby 427 Cobra once owned by Carroll Shelby, a ‘54 Jaguar XK120SE, ‘57 Chevrolet Bel Air convertible, ‘60 Porsche 356B Roadster, ’71 DeTomaso Pantera, ‘72 Fiat Dino Spider, 2010 Aston Martin DBS, 2015 Lamborghini Huracan, among others.

Mark Connor with his 1967 Shelby GT 500

 

The  2017 Collector’s Showcase winners included: Best In Show – 1925 Rolls-Royce Silver Ghost; Chairman’s Choice Award – 1938 Bugatti 57C Atalante; Salesmanship Club Choice Award – 1952 MG Roadster; Best In Class – VINTAGE – 1933 MG Magna L-Type Racer; Best In Class – CLASSIC – 1996 Porsche 911 Twin Turbo; Best In Class – CONTEMPORARY– 2009 Aston Martin DBS; Best In Class – EXOTIC/SUPERCAR – 2009 Koenigsegg CCXR.

John Ridings Lee winner of the “Chairman’s Choice Award” for his 1938 Bugatti 57C Atalante

 

Park Place represents some of the most coveted manufacturers in the world, including Rolls-Royce, Bugatti, Maserati, McLaren, Bentley, Porsche, Mercedes-Benz, Lexus, Volvo, Jaguar, Land Rover and Lotus, which will be featured at the event.

The Park Place Luxury & Supercar Showcase, which sold out in its inaugural year, is open to the public with tickets ranging from $25 – $50 for general admission and $100 for VIP All Access, including the VIP Lounge with complimentary food and beverages. Tickets are available online at LuxurySupercarShowcase.com.


The 2018 event will feature fashion from Highland Park Village, live music, specialty boutiques, and a Kid’s Concours area presented by Texas Scottish Rite Hospital for Children, featuring the North Texas Diecast Collectors Club’s interactive Hot Wheels track, freshly popped popcorn, soda pop truck and games.  Many of Dallas’ favorite food trucks will also be on scene providing a vast array of delicious options.

Partners to date include the Four Seasons Resort and Club Dallas at Las Colinas, Urban Realty Allie Beth Allman & Associates – A Berkshire Hathaway Affiliate, Celebrity Cruises, Absolut Elyx, GH Mumm Champagne, Hill & Wilkinson, Irving CVB and Irving Chamber, The Trade Group, Brad Oldham Sculpture, Hagerty Insurance, Perks & Provisions, Lilium Florals, Lisa R. Daniels, Digital 3 Printing, Fauxcades, Promo Resources, Sunnyland Outdoor Furniture, ExxonMobil, Dealer Industries, Garages of Texas, D Magazine, NBC 5, as well as Patron Magazine.

Participating restaurants featured in the VIP lounge include LAW, OUTLAW Taproom, Dallas Chop House Burger, Dallas Fish Market, Wild Salsa, Oven and Cellar, Taverna, Bistro 31, K?i, Toulouse Café and Bar, Lombardi Family Catering, Cool River Café, III Forks Restaurant, Frost 321 and Make Your Life Sweeter as well as several restaurants from our 2018 partners Chef’s For Farmers. 


Ken Schnitzer founded Park Place Dealerships in 1987 with a single Mercedes-Benz dealership on Oak Lawn. Today, Park Place Dealerships employs more than 2,100 people and operates 16 full-service dealerships representing luxury brands including Lexus, Mercedes-Benz, Porsche, Volvo, Jaguar, Lotus, Land Rover, Rolls-Royce, Bentley, Bugatti, McLaren, and Maserati. A new Porsche dealership will open in Grapevine this summer. For more info, visit parkplace.com.

 

 

5 Things To Know About Park Place’s Innovative Subscription Service

“Park Place Select will transform the way drivers in Dallas/Fort Worth engage in the luxury automotive category,” said Ken Schnitzer, chairman and CEO of Park Place Dealerships. From date nights to family vacations, and work events to daily errands or social engagement, Park Place Select is a subscription service that is all about your experience.


1. Park Place Select is the first subscription service offered by a dealership group in Texas.

Park Place Dealerships is pioneering a new kind of vehicle experience as the first dealership group in Texas to offer a full-service subscription service. Anyone who is 26 or older, with a valid drivers license and a clean driving record is eligible to participate.  It’s a unique, innovative offering and your experts in excellence are excited to offer you an alternative to traditional car ownership or leasing. 

2.  Your experience is our number one priority- and that’s a guarantee. 

Experience luxury and convenience as soon as you download the Select app and your personal concierge will get to work to ensure you receive the right vehicle when you need it.  Do you need at least four seats and room for luggage? What about Navigation and blue-tooth? Temperature set at 68 degrees? By 3 PM on Friday?  Done. Park Place is Your Place, so simply tell us your needs, your preferences,  and the occasion, and our concierge will do the rest.  

3.  Unlimited flips are available at all three tiers.

We offer three tiers of vehicle subscription- Prime ($895/month), Plus ($1395/mo), and Premium ($1795/month). Whether it’s  Monday afternoon or Friday evening, Select offers unlimited vehicle changes (or flips) to all Select clients. So in theory, if you are a Premium member, you could drive a Maserati to work on Monday, a Porsche to dinner on Thursday night, and then flip to a Range Rover on Friday afternoon for your spontaneous weekend road trip Saturday morning.  Unlimited flips with a competitive price paired with a Park Place Concierge experience? It’s a perfect match only made in Texas. 

4. Maintenance and insurance are included in the monthly fee.

No longer pay for maintenance and insurance on your luxury auto- the Select fees are all-inclusive, covering those pesky costs that are associated with traditional vehicle ownership like roadside assistance, oil changes, major repairs, and cleaning. All you have to worry about is filling up the tank and pressing the gas (or brake when appropriate). Park Place Select isn’t just a subscription service, it’s peace of mind. 

5. You can still participate and subscribe even if you live outside our service area.

Our service area applies to where we can actually flip your vehicle. Do you live in Rockwall, Prosper, or Denton but frequently commute to our Select service area?  Each subscription allotts for 1,667/miles per month (20,000 per year), so as long as you are driving within 300 miles of our Plano radius point, you can then drive the vehicle to and fro until your next flip. 

 Visit www.ParkPlaceSelect.com for more info, a full list of FAQs, and to submit your reservation.