McLaren Dallas, a Park Place Dealership, has received the prestigious McLaren Dealer of the Year Award and the International Dealer of the Year Award from McLaren Automotive. McLaren Dallas received the two award recognitions as a result of the dealerships’ highest volume of sales in North America and globally, as well as client engagement and feedback. The McLaren 650S, one of six in the United States, will be on display at the 2015 DFW Auto Show March 25-29 at the Kay Bailey Hutchison Convention Center.
“McLaren Dallas has a total commitment to the brand, top-notch facilities, a well-trained staff and dedicated top management,” said Tony Joseph, Vice President of McLaren North America. “We are thrilled to present this award to the highest volume dealer in North America. The Park Place organization recognizes it is people that make the biggest difference, which is why they assembled one of the best teams in the industry to make the business the success it was in 2014.”
Located on Lemmon Avenue in Dallas, Park Place opened McLaren Dallas in 2011 and has since created a loyal following in North and Central Texas. The brand has been so well received in Texas, the dealership group will add a McLaren dealership in Houston later this year on the North side of the city. McLaren Houston will sit on nearly four acres and is expected to open in the fall with a 20,000 square foot showroom as well as service facility. McLaren Houston will serve south Texas.
“McLaren Automotive has been successful in creating a vehicle and brand that offers the owner an exceptional driving experience in one of the greatest cars in the world,” said Ken Schnitzer, chairman of Park Place Dealerships. “The addition of McLaren Houston will give current and potential owners the opportunity to purchase and service their vehicles on a local basis. We are pleased to be bringing McLaren to the Houston market and look forward to a great introduction later this year.“
Following the global launch of McLaren Automotive in 2010, the groundbreaking 12C was launched in 2011, the 12C Spider in 2012, and the limited-run McLaren P1™ went into production in 2013. In keeping with its plan to introduce a new model each year, the company unveiled the 650S, in coupe and Spider form in 2014, and has announced the Sports Series among the models to be introduced in 2015. The brand continues to expand, and McLaren posted a profit during 2013 – only the third year of vehicle production. This was followed in 2014, by a third consecutive year of growth in sales with a record 1,648 vehicles delivered via a dedicated global network of retailers in every major automotive market.