Living Strong and Wearing Yellow!
Park Place Motorcars Dallas was proud to be the Presenting Sponsors of the first annual Dress 4 Yellow Fashion Show and Luncheon benefitting LIVESTRONG, the Lance Armstrong Foundation and Cook Children’s Medical Center. The event took place on Thursday, April 5 at the historic Adolphus Hotel and hosted a sell-out crowd of over 400 fashionistas all wearing yellow and eager to support cancer research.
Lance and his mother, Linda Armstrong Kelly, were front row center at the event as were other advisory board members such as Pat Smith, Amy Vanderoef and Chef Tre Wilcox along with event chairs, Jennifer Applbaum and Lee Nagel.
Couture designers created original, yellow-inspired fashions for the Dress 4 Yellow runway. Among the notables were Abi Ferrin, Christian Louboutin, Diane Von Furstenburg, Donna Karan, Ellie Tahari, Justin Boots, Michael Kors, Nha Khanh, Peach Carr, Prashe, Ralph Lauren, Shirin Askari and Zang Toi. Several of these fashions were presented in the Live Auction to raise additional funds for the organization. Lesa Oudt won the Park Place complimentary Register to Win Package which included a Mercedes-Benz for the weekend, deluxe detail and year of gas for her own vehicle, a $500 Skintastic ‘More Beautiful You’ gift certificate, Abi Ferrin fashion, Kendra Scott earrings and a weekend for 4 couples with guest room accommodations and golf at the luxurious Boot Ranch in Fredericksburg, Texas. The package has an estimated value of approximately $5,500.
The Dress 4 Yellow event team plans to produce a video entitled “Why I Wear Yellow” which will allow walk up guests to state why they wear yellow. This allows supporters that dedicate their time and energy to honor those in their lives who have bravely fought cancer and remember those who win the fight and those that are missed daily. The video shoot and video premiere will take place at Park Place Motorcars Dallas this June.
Since 2009, the 4 Yellow Foundation has contributed more than $750,000 to LIVESTRONG in the global fight against cancer through their Swing Fore Yellow and Ski Yellow events in Texas and Colorado. Park Place Dealerships, celebrating our 25th year, has a long history of supporting cancer research.



The Grapevine-Colleyville Education Foundation was founded in 1998 to provide funds for programs and opportunities that benefit GCISD students and staff. While core educational needs are met through the allocation of tax dollars, the margin of excellence is possible only by contributions and efforts that go above and beyond the minimum. Foundation funds are used to facilitate student achievement and skill development, recognize and encourage staff excellence and expand community involvement from individuals, businesses and civic organizations. Since its inception, the foundation has funded 875 projects, distributing more than $1.4 million to GCISD, affecting more than half the teachers and all the students.
“Like most Texas schools, our school district is facing unprecedented budget challenges under the current school finance laws. Park Place Motorcars has generously donated resources for the past few years to the Education Foundation whose sole purpose is to provide resources needed to our school district and where 100% of all donations stay within our school district to assist our students and teachers. Not only has Park Place been the featured sponsor for our Celebrating Our Stars Academic Recognition Banquet for several years, but also for the second year donates scholarships to graduates for continuing education. Park Place understands the importance of successful schools in communities and how communities must work together to ensure the success of our schools. Park Place’s support is a shining example of the need for and importance of collaborative efforts between our schools, community, and corporations. Our heartfelt thanks to Park Place!” says Janice Kane, Executive Director.







