Category: Vehicles

The international Car Design Award jury has recognized Volvo Cars’ contributions to automotive design with the Swedish carmaker winning the coveted Brand Design Language Award 2016. “We are proud to receive this recognition for the design work we have done in the last years. When we started work on the XC90 we knew that we had an opportunity to take the Volvo Cars brand in a new direction,” said Thomas Ingenlath, Senior Vice President, Design, Volvo Car Group upon receiving the award at a ceremony in Turin, Italy.

The new Volvo XC90, which redefined peoples’ perception of what the Swedish brand stands for, and its potential, was just the first step on the design journey led by Thomas Ingenlath, followed more recently with the launch of the new S90 premium sedan and V90 estate.

The Volvo 850 was the car that changed everything – a front-wheel drive Volvo with a 5-cylinder transverse engine. It was the result of the Galaxy project, which got its name because it was aiming for the stars. The 850 series achieved great success in the field of motorsport, and was the first car from Volvo available with AWD.

The brand new Volvo 850 GLT had its world premiere in the Stockholm Globe Arena on June 11 in 1991. The model was the result of one of Sweden’s largest industrial investments and differed fundamentally from previous Volvo designs. It had front-wheel drive, a five-cylinder transverse engine and offered a whole new level of driving pleasure.

Even though the design was reminiscent of the 700 series, the Volvo 850 was a completely new car. The work on developing the model began back in 1978. At a meeting held that year, it was decided that it was now time to think freely and aim for the stars. That’s why the project was christened Galaxy.

Project Galaxy resulted in two model series – one Swedish and one Dutch. The underlying technology was developed jointly, after this the teams split up. The Dutch company Volvo Car B.V went on to develop what would become the 400 series, while Volvo Cars in Sweden developed the 850 series.

The first model to be presented was the 850 GLT, with its 20-valve normally aspirated engine producing 170 hp. During the development phase, Volvo worked actively to make the 850 GLT a lively car that delivered great driving pleasure while achieving the correct intake and exhaust noise.

The next important 850 version was presented in February 1993 – the estate car. It boasted typical Volvo features such as the abruptly-ending rear section for maximum load capacity. One new design feature, however, was the extended vertical tail lights that covered the entire D-post. During the development work, Chief Designer Jan Wilsgaard had a model on which the large tail lights could be removed and replaced for comparison. The estate version was subsequently awarded the prestigious Japanese distinction “1994 Good Design Grand Prize” as well as the Italian “Most beautiful estate”

The 850 series was soon expanded with various engine options. The model that would achieve most attention was presented at the Geneva Motor Show in 1994. With its distinctive yellow color, the T-5R really stood out like an exclamation mark on wheels.

This special model was intended to be manufactured in a run of 2,500 cars. The turbo-charged engine with intercooler produced 240 hp and a torque of 330 Nm. The equipment on the car included special spoilers, a square exhaust pipe and 17” alloy rims going by the name Titan. The yellow cars sold out in a couple of weeks, and so the same number of black cars were produced, finally followed by a run of 2,500 dark green T-5Rs.

1994 was also the year when Volvo returned to the racetrack – and did so in an extremely eye-catching way. When two 850s drove up to the starting line for the season premiere at the Thruxton track in southern England, they were in the estate version! Competing with a “van” in Europe’s most prestigious standard car series, the British Touring Car Championship (BTCC), attracted an enormous amount of attention. Volvo invested heavily alongside Tom Walkinshaw Racing, with the two cars being driven by the Swede Rickard Rydell and the Dutch driver Jan Lammers. In 1995, estate cars were practically made illegal by rule changes and Volvo switched to the saloon model. That season Rickard Rydell came in third place overall in the championship.

Right from the outset, the press called the Volvo 850 “the world’s safest car”, and in 1995 it introduced another world first in terms of safety. At this point, the Volvo 850 became the first mass-produced car to come with side-impact airbags.

The 850 AWD – the company’s first four-wheel drive car that was launched in 1996 – was a pioneer for Volvo. The 850 All Wheel Drive had four-wheel drive engaged at all times – a viscous coupling automatically distributed the power between the front and rear wheels. If one of the rear wheels started to spin, the electronic TRACS anti-spin system automatically distributed the power between the front wheels to the one with the best grip. The 850 AWD was powered by a newly developed engine with light pressure turbo boost producing 193 hp, and was a predecessor to Volvo’s four-wheel drive XC models.

1996 was the final year the 850 was in production. When the models underwent a major upgrade in 1997, the designations were changed to S70 for the saloon models and V70 for the estate version. A total of 1,360,522 cars were built in model versions originating from the 850 series.

For information about the latest Volvo models such as the new Volvo XC90 or S90, please contact:

Donny Lambrecht, at Park Place Volvo, (214) 956-5516, DLambrecht@10.2.54.33

The Volvo XC90 has been named the 2016 Best Auto Tech Award Winner by Kelley Blue Book for its Sensus infotainment system.
The heart of the Sensus system featured in the 2016 Volvo XC90 is a tablet-style, vertically oriented, nine-inch infrared display powered by Nokia’s HERE Auto Services architecture.

The advanced voice recognition engine allows you to verbally input a navigation address while on the go, as well as adjust the climate, make calls and order up specific media channels.

“The XC90’s Sensus infotainment system simplifies vehicle controls and its many features – and presents them through a uniquely simple and elegant interface, instantly familiar to anyone with a smartphone,” said Anders Tylman-Mikiewicz, General Manager, Volvo Monitoring and Concept Center. “We are honored to have KBB recognize all the benefits of Volvo’s technology in that regard.”

“…we tested six touchscreen infotainment platforms deemed worthy of consideration for the first Kelley Blue Book Best Auto Tech Award,” said Jack R. Nerad, executive editorial director and executive market analyst for Kelley Blue Book.  “One console in particular, the 2016 Volvo XC90 and its Sensus technology, was especially notable for its ability to enhance driving pleasure while also fostering safety, and it stood above the rest when it came to feature content, response times, ease-of-use and value.”

“This technology was deemed to be a cut above the rest in our testing, earning it the first-ever Kelley Blue Book Best Auto Tech Award,”  said Micah Muzio, managing editor of video for Kelley Blue Book.

For more information about the Volvo XC90 or to schedule a test drive, please contact:

Donny Lambrecht, New Car Director at Park Place Volvo, (214) 956-5516, DLambrecht@10.2.54.33