Park Place Lexus Creates New Position – Vehicle Technology Specialist

Park Place Dealerships have now twice been named one of Dallas Top 100 places to work – and for good reason: we’ve got the most innovative jobs in the automotive industry.  The automotive industry is constantly buzzing with new developments and fantastical technology, and at the forefront of these advancements, is Lexus.  There’s no denying it – all one needs to do is take a look at the 2013 Lexus GS to see that our brands, and our vehicles are more advanced than ever.  To support the rapidly changing technical options available to our clients on the vehicles – and also to help educate and assist the client in maximizing these new features Park Place Lexus has developed a new position called the Vehicle Technology Specialist (VTS).

The VTS will provide front-line support to clients with complex technology questions or concerns with their Lexus. In addition, the VTS would also be responsible for ongoing training and support for dealership members regarding current, new, and future Lexus products and technologies. The VTS is truly a unique position – and one that only an Expert in Excellence could occupy considering the additional requirements of the position:

  • Maintains a high degree of product and technical knowledge, including information about all Lexus products, resources, features, benefits, applications and competitive vehicle technology and reviews.
  • Maintains a collection of technology information and resources to assist in explanations
  • Creates and maintains FAQ guide for clients
  • Follows up with clients to ensure understanding and anticipate additional technology needs
  • Maintains all certification requirements
  • Assists with car displays and marketing events by greeting clients and sharing product information

Of course, the main goal of any position at Park Place is to support the team, and ensure an enjoyable purchase and ownership experience for the client. This new position will achieve both of these goals. It will also allow for fast, efficient resolution of client inquiries regarding vehicle technology or concerns. It’ll also allow the member to spend enough time with the client to properly troubleshoot any vehicle technology and vehicle system features.

Most of the time, when a client schedules a service appointment because of a technology related issue, it’s because the client doesn’t have a clear understanding of all the functionality or the feature of product. When this happens, it not only becomes an inconvenience for the client (because they have to bring their vehicle in for service and even possibly leave it overnight, which can be a hassle).  Most of the technology issues so far have been Bluetooth phone or Navigation system related, and can often be fixed or set up within a few minutes.

With this new position, the client can schedule directly with the VTS, who will work directly with the client. If it’s not broken, and in most cases, the VTS can show the client what is causing the concern and how to prevent it from happening in the future. It is Park Place Lexus’ “personal concierge” service for each client.

Another nice perk, for our clients, is that if clients that are waiting in the client lounge would like a refresher course on how some of the features on their vehicle work, we have a technology center set up so we can provide tutorials via iPads and TV monitors. From the tech center we can also keep clients up to date on the status of their vehicle while it’s in service.

So far, only Park Place Lexus Grapevine has had the opportunity to find the perfect VTS, and that candidate was Greg Milner, who is a five-year sales veteran with Park Place Lexus. Greg has been married to his wife, Karin for 21 years and they have one son, Curtis.  Greg is retired from the U.S. Army, and resided in Germany for seven years, where he met his wife, and also where his son was born. Greg holds a Technology Degree from Pierce College in Washington.  Greg likes working on his 1960 Austin Healey 3000 (no Bluetooth or GPS there!) and helping his son fix the cars he wrecks.





Kidd Kraddick Visits Park Place Motorcars Ft. Worth And Checks Out 2012 Mercedes-Benz E350 Coupe

Kidd KraddickKidd Kraddick, the frenetically energetic host of the Kidd Kraddick morning show on KISS FM, kicked off his third year as Park Place endorser with a visit to Park Place Motorcars Fort Worth.

Kidd met with General Manager George Johnson and Sales Manager Herb Lockhart and enjoyed a tour of the dealership and overview of the latest Mercedes-Benz models. Kidd, who was a Park Place client himself before taking on the endorsement, is a strong believer in the extraordinary level of service you find at all of the Park Place dealerships. “I get frequent calls and emails from my listeners thanking me for suggesting Park Place’ said Kidd. ‘They all report on what a great experience they had buying a car – how easy it was and how well they were treated.”

Kidd was particularly impressed with the laid-back atmosphere of the Fort Worth dealership. He noted that it had a “definite Fort Worth vibe.” While there, Kidd picked up a shiny new 2012 E350 Coupe which he will be driving for the next few months.

Volvo Continues Safety Innovations With Pedestrian Airbag System

Volvo has been known for safety for years. They have kept safety at the forefront of design and have done so in an innovative way – using ever-changing technology to keep drivers and their passengers safe. Now, Volvo has taken safety to the next level – offering protection to those outside of the vehicle via the “Pedestrian Detection System” – which is, in essence – a pedestrian detection system – and now, a pedestrian airbag of sorts.

The Volvo Pedestrian Detection system, which scans the road using sensors and a camera and automatically stops the vehicle when a person is in its path, debuted two years ago on the new S60. Now, Volvo is adding another layer of protection by introducing an airbag that inflates when sensors in the front bumper detect physical contact with a pedestrian. This causes a section of the hood to rise and a U-shaped airbag to inflate, covering about a third of the windshield and the bottom of the car’s A pillars and cushioning the blow for anyone unlucky enough to get hit and tossed onto the hood.

This week, at the Geneva Auto Show, the Swedish car maker is unveiling this new safety innovation, sported on a five-door hatchback – she Volvo S40.  It’s sporty, and safe – wielding this new technology as well as a hip panoramic glass roof and front grill to add to the aesthetics of it all.

Lexus Certified Pre-Owned Program Offers Exclusive Benefits and Incredible Value

The Lexus Certified Pre-Owned Program offers incredible benefits and value. Each vehicle undergoes a rigorous inspection process, and are hand-selected for our lots. It’s the next best thing to owning new, and you get all the perks of being a Lexus owner (And a Park Place Preferred Client!).

To learn more about the Lexus Certified Pre-Owned program contact one of our sales professionals at our Lexus stores today.

The Bentley EXP 9 F SUV Concept – Revealed At Geneva

Bentley is offering a vision of the future with a dramatic new Sport Utility Vehicle concept, EXP 9 F, at the Geneva International Salon d’Auto. The Company’s designers and engineers have created a compelling new take on the Grand Touring Bentley – a vehicle that feels equally at home at an opera gala performance, on the sand dunes and the overtaking lane of the autobahn.

Unmistakably a Bentley – yet a Bentley like none before it – the EXP 9 F could herald a third Bentley model-line alongside the bespoke Mulsanne and the high performance Continental GT, GTC and Flying Spur.

From Bentley Media

Park Place Sponsors Accessible Luxury Charity Fashion Event In Dallas

Set against the luxurious back drop of Park Place Dealerships, Accessible Luxury is one of Dallas’ most exciting events to hit the fashion scene. The event, benefiting the patients at Texas Scottish Rite Hospital for Children, is set to impress, once again, this year on April 21, 2012.

Under the leadership of 2012 Accessible Luxury honorary event chairs Lisa and Ken Schnitzer and event chairs Heather and Robert Murphy, the highly anticipated evening will provide guests exclusive access to fashion, cars, art, jewelry and delicious cuisine by notable area chefs.


“Robert and I are so proud to be at the helm of an event that benefits Texas Scottish Rite Hospital for Children which has such an important role in the community,” said event chairman Heather Murphy. “To have a night that is dedicated to celebrating some of Dallas’ finest, it only seems fitting that it would benefit such a medical jewel in our city. We are also thrilled to have Lisa and Ken Schnitzer involved in this special night. Their support of Accessible Luxury since the first year has been vital to the event’s success.”

Party attendees can expect a vast selection of activities throughout the night:

  • McLaren State-of-the-Art featuring Wisby-Smith Fine Art Browse and buy original art from one of Dallas’ finest art galleries. You won’t find a better exhibition space than in the company of a McLaren Roadster, a super performing, adrenalin-pumping sports car. As one of only 6 McLaren dealers in the United States, Park Place McLaren Dallas is at your service.
  • Maserati Man Cave featuring Beretta This male-dominated cavern showcasing Beretta’s polished apparel and gear awaits you for an evening of luxury cars, specialty drinks and hand-rolled cigars.
  • Bentley Bubble Roomfeaturing Eiseman Jewels Sip champagne as you pick out a new precious gem from Eiseman Jewels. Browse the collection of Texas native and jewelry designer Katie Decker.
  • Rolls Royce Runway Show featuring Oscar de la Renta Be inspired by the new fashion obsessions and vogue looks of Oscar de la Renta at this 8 p.m. show featuring Model Citizens and Campbell-Wagner models.
This accessible chic event is anything but typical and is sure to entertain guests from the time they arrive on the red carpet.
To be a part of one of the best fashion events Dallas has to offer, visit or call (214) 559-7656 for ticket information
or sponsorship opportunities.

Pictured, above  – Heather and Robert Murphy (Photo by Rick Smith)
Pictured, top – Models show off Barneys Spring 2011 collection
(Photo by Bob Manzano)