Park Place Select Introduces New Tier to Luxury Car Subscription Program

Just in Time for Valentine’s Day, the Ultimate Luxury Gift for Him or Her.

Park Place Dealerships is expanding the successful subscription program, Park Place Select, to include a new, fourth tier (called the Premier Tier) offering supercars to Select Subscribers of that tier.

It may be the ultimate Valentine’s Day gift as one Texas dealership group expands their subscription service, Park Place Select, from three tiers featuring a collection of luxury vehicles to a fourth tier featuring supercars. Texas-based Park Place Dealerships, one of the largest luxury automobile groups in the country, will begin offering the Premier tier February 14 just in time for the perfect gift for that very special loved one.

The Premier tier will include the McLaren 570 Spider, Bentley Bentayga, Bentley Continental GT Convertible, Maserati Quattroporte and the Mercedes-Benz G63.

Maserati Quattroporte, Featured in the Park Place Select Premium Tier

Park Place Select’s subscription service began last year with three tiers: Prime, Plus and Premium levels, featuring a wide range of luxury vehicles from the brands that Park Place represents.

“Park Place Select has been so well received since its inception that now is the right time to offer the next level of cars for the consumer who appreciates the finer things in life,” said Ken Schnitzer, chairman of Park Place Dealerships. “It’s not always easy picking out the perfect gift for the one you love, so we have made it easy with the introduction of the Premier tier.”

Included in the monthly subscription fee are luxury brands in the chosen category, insurance, maintenance, cleaning of the vehicle, and a personal concierge to oversee all of the details. In addition to competitive pricing, Park Place Select offers unlimited flips (vehicle changes) for clients to fully experience the luxury vehicles in their chosen category.

Bentley Cabriolet and Bentley Bentayga, Park Place Select Premier Tier

Once a client is signed up for the service, they install an app which gives them direct communication with their concierge. The concierge will ensure delivery of the car with the client’s preferred radio stations, car temperatures, and any other special requests based on the client’s profile information. The concierge will arrange for pickup of the current vehicle and delivery of the new car to the client’s preferred location. To subscribe to the service, visit parkplaceselect.com.

Prime	Plus	Premium	Premier
$1000 joining fee $995/mo. subscription	$1250 joining fee $1495/mo. subscription	$1500 joining fee $1995/mo. subscription	$3000 joining fee $4495/mo subscription
Mercedes-Benz E Class, GLC, C300 Coupe, C300 Cabrioloet; Lexus IS and GX; Jaguar XF and E Pace; Volvo XC60; Land Rover Discovery Sport, Range Rover Evoque and Range Rover Cabriolet	Mercedes-Benz E Class, C43 AMG, CLS 450, GLE, E 450 Coupe; Lexus GS350, RX350L; RC F Sport; Jaguar F Pace; Volvo S90 and XC 90; Land Rover Discovery and Porsche Macan, Boxster	Mercedes-Benz E53 AMG, S450, CLS53 AMG, GLS, GLE 43 Coupe and E450 Cabriolet; Lexus LS 500, LX 570 and LC 500; Land Rover Ranger Rover Sport; Porsche Cayenne and 911 Convertible; and Maserati Ghibli and Levante	McLaren 570 Spider Bentley Bentayga Bentley GT Convertible Maserati Quattroporte Mercedes-Benz G63
Includes unlimited flips, insurance, maintenance, cleaning, and personal concierge	Includes unlimited flips, insurance, maintenance, cleaning, and personal concierge	Includes unlimited flips, insurance, maintenance, cleaning, and personal concierge	Includes unlimited flips, insurance, maintenance, cleaning, and personal concierge

Ken Schnitzer founded Park Place Dealerships in 1987 with a single Mercedes-Benz dealership on Oak Lawn. Today, Park Place Dealerships employs more than 2,000 people and operates 16 full-service dealerships representing luxury brands including Lexus, Mercedes-Benz, Porsche, Volvo, Jaguar, Lotus, Land Rover, Rolls-Royce, Bentley, McLaren, and Maserati. For more info, visit parkplace.com.

January 8, 2019

McLaren Sales Up 29 Percent Locally While Manufacturer Hits Record Globally

DALLAS (January 8, 2019) – McLaren Dallas finished 2018 with a robust sales increase of 29% over the previous year spurred by demand for new models.

“We delivered our first of the new Ultimate Series cars, the McLaren Senna, in 2018,” said Heath Strayhan, general manager of Park Place Premier Collection. “Each of these vehicles contained highly bespoke McLaren Special Operations content.”

McLaren Special Operations (MSO) undertakes special vehicle commissions and customization. More customers are now choosing to add unique, personal touches to their vehicles, which has caused MSO orders to triple over the past year.

Global sales for McLaren Automotive were up 43.9 percent. McLaren has increased sales every year since its formation in 2010. North America, which represents McLaren’s largest single market and over a third of global sales, surpassed 5,000 cars sold since sales started in 2011. McLaren enjoyed another year of record growth.

The company celebrated building its 15,000^th car last summer at the McLaren Production Centre (MPC) in Woking, Surrey, England, where all its cars are hand-assembled. The plant consistently built more than 20 cars per day with exports to over 30 markets.

The MPC also built its most varied mix of products yet, including examples from each of the company’s now firmly established Sports, Super and Ultimate Series lines. In addition to the McLaren Senna and 600LT, the company launched the first two of 18 new products under its Track25 business plan: the fully deposited Speedtail and the 720S Spider.

“By the fourth quarter of 2018, we began deliveries of the Longtail version of the 600LT,” explained Strayhan. “We recently delivered a McLaren 570S GT4, a high performance track car, to a McLaren Dallas client. Powered by the Sports Series’ twin-turbo V8, the GT4 features a new wide body with a high-level rear wing. New for 2019 will be the highly anticipated 720S Spider, which will begin delivery this quarter. Our clients are very excited about all the options available and the ability to customize their car to be one of one.”

In November, The Duke and Duchess of Cambridge and the Crown Prince of Bahrain opened McLaren’s second ever facility, the McLaren Composites Technology Centre in the Sheffield region.

It will help the company to innovate and produce lightweight carbon fiber ‘tubs’ that will enable it to deliver the lightest in class products and win what McLaren Automotive CEO Mike Flewitt has described as the new ‘lightweight race’ versus the traditional ‘power race.’

“We now have greater control over our core component – the carbon fibre chassis at the heart of all our cars that gives them – and our customers – a unique performance edge,” stated Flewitt. “Our new MCTC facility ramps-up to full production later this year as we move to full hybrid for our sportscars and supercars by 2025.”

McLaren Dallas, located at 5300 Lemmon Avenue, is part of the Park Place Premier Collection, which includes Maserati Dallas, Bentley Dallas and Rolls-Royce Motor Cars Dallas.

Ken Schnitzer founded Park Place Dealerships in 1987 with a single Mercedes-Benz dealership on Oak Lawn. Today, Park Place employs more than 2,000 people and operates 16 full-service dealerships representing luxury brands including Lexus, Mercedes-Benz, Porsche, Volvo, Jaguar, Lotus, Land Rover, Rolls-Royce, McLaren, Bentley and Maserati. For more info, visit parkplace.com

September 10, 2018October 3, 2018

Etiquette Do’s and Don’ts of a Luxury & Supercar Showcase

“A car show is like a museum- the same rules apply.”

Come October 13^th, Park Place Dealerships, Car Collectors, and local partners will come together at the Four Seasons Resort and Club Dallas at Las Colinas to celebrate the rare, the exotic, and the high-performance at an event that puts the “SUPER” in supercar.

In our 2^nd Annual Showcase, we have an expanded Concours with 10 classes of vehicles to tickle your fancy- including Supercar, International, Race Cars, and American Muscle. We are elated to welcome you on the Concours for an experience like none-other in Dallas-Fort Worth. So whether you are a car show pro or an infrequent goer to such events, we want to ensure you are prepped and ready to enjoy your Concours Experience to fullest while keeping our Collectors’ Cars in pristine condition throughout the day.

We consulted with industry experts and Collectors for the top 3 Concours Commandments for guests to follow for an elevated supercar showcase and concours experience:

First, Don’t Touch Without Permission From the Collector.

This is quite possibly the most important commandment for guests and collectors alike. The cars that will be featured on the Concours are not just a car, they are pieces of art and history and should be treated as such. Sean Walker of Hagerty Classic Cars likens a show field to that of a museum- “the same rules apply.” Leaning on or trying to sit in the cars, while seemingly harmless, should be avoided out of respect for the cars and their collectors.

Additionally, this commandment extends to being mindful of your accessories. Whether it be a metal belt buckle, bangles, a refreshing beverage, or a savory bite from our local chefs- all these items can be the source of unintentional scratches, grease marks, or spills. Simply be mindful, and you’ll be just fine.

But, Do Treat the Cars Like Works of Art and Ask First

Our collectors may be perfectly fine with you snapping a quick photo or opening the door to get a close-up view of their pride and joy, but it’s key to ask their permission first. Brian Ratcliff of Ratcliff Financial Services INC., and seasoned collector, suggests a distance of 2-3 feet from the vehicle.

Second, Don’t Not Ask the Collector Questions

Remember the rule of a double negative? Well, this don’t is actually a do: Do ask questions. With so much history congregated on our Concours, it’s pertinent to indulge your car curiosity and our collector’s pride in their submissions. Every car has a story and most likely, the Collector will be more than delighted to share it with you. Remember that these cars are typically the result of a requited passion, and each person may have a different reason as to why they became a collector or what sparked their interest.

But, Do Ask Questions and Permission for Photos

With repetition comes emphasis. “It’s not just a car- there’s a story behind every single one of them,” says Walker. With over 100 collectors, there’s something new to learn about your favorite American Muscle car or sleek Italian driving machine. Get the full story by asking the person behind the plaque, and then ask their permission for a photo so the memory can be shared.

Finally, Don’t Skip, but Do Attend the Awards Ceremony.

The Collectors’ Concours is being evaluated by a panel of highly qualified judges to name Best In Show and Best In Class. This year, the awards will be presented on our Lexus Live stage, making it an exciting and energetic apex of the Park Place Luxury & Supercar Showcase. Keep these three Concours Commandments in mind, and you’ll be set for an exceptional showcase experience, so reserve your VIP experience via the link below.

We’ll see you on the Concours!

September 4, 2018September 7, 2018

Park Place Brings Real-World Experience into Lewisville ISD Classroom

Park Place Dealerships provides Lewisville ISD Automotive Technology program new equipment, tools, mentors and hands-on career opportunities

Automotive programs in high schools have come a long way in the past 30 years. Think back to dimly lit, unorganized, dirty shops where students were challenged by outdated technology and insufficient tools.

Thanks to a unique public-private partnership, Lewisville ISD has a team of teaching professionals who engage students daily and work with companies like Park Place Dealerships, an auto industry leader, to prepare students for real-world applications.

“The community engagement with Park Place gives us access to current technology and information so we are teaching our students the most up to date material,” explained Doug Emery, Automotive Technology Instructor at Lewisville ISD’s Career Center East. “We want to make sure our students are familiar with the systems, technology and equipment that dealerships are using to ensure our students are successful in the marketplace.”

Park Place is continually looking to develop the highest quality technicians for its 17 full-service dealerships located across Dallas-Fort Worth, while Lewisville ISD is always seeking career opportunities for students. This innovative public-private partnership between Park Place and Lewisville ISD provides access to master technicians, general managers, human resources, talent acquisition, service managers, and leadership from the 2000-member company.

There are tangible benefits to the students. Park Place hired seven 2018 graduates of the program as technicians at its Jaguar/Land Rover, Mercedes-Benz and Lexus dealerships in Grapevine.

“The program really helped me choose a path,” said Raul Martinez, one of the 2018 grads currently working at Park Place Jaguar/Land Rover Grapevine. “Before, I wasn’t really sure what I wanted to do. I was sort of lost. When we started working on cars I realized this was something I really enjoyed doing.”

Park Place also brings experts from different areas of the industry into the classroom as mentors.

“As we grow, we are continually looking for individuals that can be successful in our industry,” said Tony Carimi, vice-president of Operations for Park Place. “Our industry is quickly evolving so we want to expose students to the latest technology and advances in a real-world environment that focuses on personal attention and strong mentorships.”

Working with the teachers, Park Place is fully engaged with interviewing students, branding the shop with graphics of high-end manufacturers’ logos, connecting with parents and district representatives and speaking at events.

“Park Place technicians who have been in the field a long time have come into our classroom,” explained Travis Sutton, the LISD program’s other Automotive Technology Instructor. “They bring first-hand knowledge of what our students can expect, how things work and what they’ll experience in the shop. Park Place upper management comes into the classroom to tell our students they can have more than a job – they can have a career. It shows the students that what they’re learning on campus transfers directly out there.”

Park Place has a similar partnership with the John Dubiski Career High School in Grand Prairie ISD. Students are fully engaged with Park Place and a dozen students have been hired to full-time positions after graduation.

“We’re always looking to the future,” concluded Carimi. “The auto industry is evolving at a more rapid pace than ever before in its 100-plus-year history. With alternative energy sources, computerized systems and autonomous vehicles, the need for a highly educated and well-trained workforce is more important than ever. Park Place is determined to remain the leaders within our industry.”

Ken Schnitzer founded Park Place Dealerships in 1987 with a single Mercedes-Benz dealership on Oak Lawn. Today, Park Place Dealerships employs more than 2,000 people and represents luxury brands including Lexus, Mercedes-Benz, Porsche, Volvo, Jaguar, Lotus, Land Rover, Rolls-Royce, Bentley, Bugatti, McLaren, and Maserati. For more info, visit parkplace.com.

August 16, 2018

Volvo XC60 Named “Best Luxury Compact SUV of 2018” by Cars.com

The XC60 scored a decisive victory over the competition and was considered to be the best in terms of monetary value in one of the most competitive sectors of the automotive market.

This week saw a team of editors from Cars.com, a leading digital automotive marketplace, select the Volvo XC60 as the market’s best compact SUV. The XC60 scored a decisive victory over the competition and was considered to be the best in terms of monetary value in one of the most competitive sectors of the automotive market.

The evaluation pitted seven of the top compact SUVs from around the world against each other in a week-long test spanning cities, suburbs, and drag strips. Vehicles were evaluated in 13 categories: interior quality, front-seat comfort, backseat comfort, cargo storage, in-cabin storage, multimedia features, convenience features, handling, powertrain, ride quality, noise, visibility and monetary worth.

The XC60 stole the show, placing first in eight categories and tying for first in another. Judges praised the XC60’s technology, luxury quality, and considered it to showcase the best rear seat of the group in terms of headroom. Further compliments went to the stylish interior and attention to detail — such as the sleek wood trim dashboard, and the addition of metallic accents across the air vents.

Volvo also took home the highest scores in safety, keeping in line with its rich history of automotive safety innovations.

“Its winning combination of comprehensive technology, practicality, and quality, combined with safety features and value, are what propelled it to the top spot”, said Jenni Newman, Cars.com’s editor-in-chief.

The accolade will be added to a growing list for the 2018 XC60. One that already includes: World Car of the Year (2018), North American Utility Vehicle of the Year (2018), Best of New York Auto Show (2017), SUV of Texas (2018), and Car Connection’s Best Crossover to Buy (2018).

The final rankings for each tested vehicle were as follows:

2018 Volvo XC60
2018 Audi Q5
2019 Infiniti QX50
2018 Cadillac XT5
2018 Alfa Romeo Stelvio
2018 BMW X3
2018 Lexus NX 300

For more information, including in-depth scoring details, videos and images from the 2018 Cars.com Luxury Compact SUV Challenge, visit www.cars.com/news.

August 9, 2018August 9, 2018

The Most Anticipated Rolls-Royce of All-Time: the Rolls-Royce Cullinan

“Tested to destruction” all over the planet, the Rolls-Royce Cullinan finally brings real luxury to the off-road experience and is primed to be one of many highlights of the Luxury & Supercar Showcase. The Rolls-Royce Cullinan will be featured at the 2018 Park Place Luxury & Supercar Showcase, bringing most attendees their first look at the automaker’s blend of luxury and off-road travel.

While it may not be the first luxury brand to include an SUV in its lineup, Rolls-Royce is determined to have the best one, and its name is Cullinan. This is Rolls-Royce as it’s never been seen before. When Sir Henry Royce said, “Strive for perfection in everything you do. Take the best that exists and make it better. When it does not exist, design it”, he may have had the Cullinan in mind.

Rolls-Royce has introduced an all-terrain, high-bodied car that makes the idea of authentic, luxury off-road travel a reality for the first time. Luxury travel is now effortless and everywhere.

Twelve Cylinders & a Whole Lot of Tech

Rolls-Royce has a history of genuine off-road credentials. In the early 20th century, Rolls-Royce vehicles quickly developed a reputation for reliability and durability in extreme conditions. Maharajas in India drove Rolls-Royces along rough and rugged dirt roads — as did wealthy sheep farmers through the Australian terrain. Lawrence of Arabia commanded a fleet of nine Rolls-Royces in the Sinai Desert during World War I, six of them bodied as armored cars. So an off-road SUV may have always been in the automaker’s natural progression.

Under the Cullinan’s hood is a 6.75 liter, twin-turbo V12 pushing out 563 horsepower and 627 pound-feet of torque. This is the same engine Rolls-Royce uses for its iconic Phantom, which also shares the SUV’s aluminum-intensive platform. The famous “magic air ride” feel that rendered the Phantom peerless has also been re-engineered by adding larger air struts with greater air volume, and by strengthening the drive and prop shafts to cushion blows from the toughest terrain.

Featuring all-new, all-wheel drive and an all-wheel steering system — the first in Rolls-Royce history — the Cullinan reaches a top speed of 155 miles per hour.

Inside, Rolls-Royce unveils a new, thicker steering wheel for the Cullinan, augmented with a high-resolution, heads-up display and all the expected technology from the luxury giant: night vision, including wildlife and pedestrian warning, a four-camera parking system with panoramic and helicopter view, active cruise control, myriad crash-avoidance systems, Wi-Fi, and the standard navigation and entertainment systems. The first “three-box” car in the SUV-sector, Cullinan’s rear partition wall separates passengers from the luggage compartment to create a unique comfort and luxury environment.

The Final Challenge

In a series of online videos, the Rolls-Royce teamed with National Geographic to debut the Cullinan’s capabilities. The episodes document the vehicle conquering three continents and 12,000 miles of the world’s toughest terrain — including deserts, mountains, and tundra — and navigating the roughest conditions with ease.

Breathtaking camera work showcases the vehicle’s unique Rolls-Royce aluminum space frame, rear-axle steering and all-wheel drive making smooth work of each “extreme” terrain. Check out more information on the final challenge here, or view the full episodes here.

Simply Put — It’s Pronounced

The imposing frame of the Cullinan stands six feet off the ground—four inches taller than its closest competitor — the Bentayga — and more than 500 pounds heavier. Contemporary and functional design ensures the Cullinan will gain iconic status in the face of increasingly bland SUV designs.

Approach the Cullinan and it lowers roughly 1.5 inches for easy entry, rising back to normal position upon startup. The air suspension has adaptive damping and was built specifically with a degree of off-road luxury in mind — but a Rolls-Royce kind of off-roading, with a spotlight on smooth transitions. A lone off-road button is all it takes to prep the vehicle for whatever terrain you can throw at it, and it will even ford over 21 inches of water if needed.

Don’t miss out on the opportunity to see the incredibly capable off-roader in person at the 2018 Park Place Luxury & Supercar Showcase — tickets of all levels are available at LuxurySuperCarShowcase.com

July 25, 2018November 20, 2018

Park Place Porsche Opens In Grapevine

Park Place Dealerships opened its 17^th dealership, Park Place Porsche, today in Grapevine, Texas. The two-story, 68,000-square-foot Porsche dealership is situated on five acres and is located off Texan Trail and SH 114 near Park Place Motorcars, Park Place Lexus and Park Place Jaguar Land Rover.

With a thirst for the product coupled with the brand’s reputation for providing a great driving experience, Porsche enthusiasts will appreciate Park Place Porsche Grapevine’s new showrooms which can accommodate up to 21 different vehicles. Visitors will see the full range of models, such as the 911, Cayman, Boxster, Panamera, Macan, and Cayenne.

“This is one of the largest Porsche dealerships in the country and we designed the space to bring the brand to life so clients can explore the iconic brand making the experience their own,” said Ken Schnitzer, chairman of Park Place Dealerships. “Porsche has a long and renowned history with a loyal customer base that continues to grow. With the new Macan and 911 coming out in the next year, Northeast Tarrant County is a prime location for this brand.”

Porsche Cars North America recently announced retail sales in June were up 8.3 percent compared to year-over-year sales, recording the sixth consecutive monthly record since January. The United States is the largest single market for Porsche, with U.S. buyers accounting for 28 percent of 911 purchases worldwide.

“The expansion of Porsche into Northeast Tarrant County allows us to introduce the brand to potential new owners and to better meet the needs of current clients,” said Schnitzer. “With a facility of this size, we have lots of room for clients to experience every Porsche model in a comfortable setting year-round and to service their vehicle in our state-of-the-art service center.”

The multi-million-dollar project features a shop with 28 service bays, a comfortable client lounge, boutique, and a large service drive for the optimum client experience. Park Place Porsche Grapevine will be LEED (Leadership in Energy and Environmental Design) certified based on the building’s focus on energy savings, water, resources, and generating less waste. Good, Fulton & Farrell was the architectural firm for the project with Hill & Wilkinson handling the general contractor duties.

This is the second Porsche dealership for the company and the fourth dealership in Grapevine which opened Park Place Lexus in 2000, followed by Park Place Motorcars relocating from Bedford in 2011, and Park Place Land Rover Jaguar opening last July. Park Place continues to lead the automotive industry with innovative offerings such as a subscription service. Launched earlier this year, Park Place Select is the first subscription service offered in Texas by a dealership group and offers subscribers three tiers of vehicles to align with a client’s lifestyle and budget.

Park Place also opened an auction house this year in Plano for registered dealers and wholesalers. Park Place Auto Auction offers hundreds of vehicles each week from its dealerships across North Texas.

Ken Schnitzer founded Park Place Dealerships in 1987 with a single Mercedes-Benz dealership on Oak Lawn. Today, Park Place Dealerships employs more than 2,000 people at 17 full-service dealerships representing luxury brands including Lexus, Mercedes-Benz, Porsche, Volvo, Land Rover, Jaguar, Lotus, Rolls-Royce, Bentley, McLaren, and Maserati. For more information about Park Place Dealerships, visit parkplace.com.

July 18, 2018

Why It’s Your Year to Invest In Luxury

There is an authenticity attached to luxury ownership that simply cannot be replicated. It’s not just a car, it’s an investment in exceptional engineering, precise attention to detail, and an authentic portrayal of a high-performance lifestyle that will not disappoint for any new or pre-owned client.

Whether it’s the Porsche 911, Mercedes AMG GT, Bentley Bentayga, or a Lexus LS, there is something about luxury vehicles that captures attention and demands a market.

The luxury vehicle market is expansive with base vehicle models starting around $40,000, making the opportunity to choose to cruise in a luxury vehicle a viable option for young and seasoned professionals alike. While 40k isn’t a modest sum in the least, the buyer can be confident that they are receiving a first-class machine in exchange for the price tag.

We understand that a vehicle is one of life’s most practical investments, and choosing to purchase a luxury brand is a bold statement of enhanced design, safety, and performance unchallenged by the “affordable” vehicle segment.

In this series, we will investigate the key differences between a luxury model and their affordable counterpart for our various brands including Volvo, Lexus, Porsche, and Jaguar, addressing the pros, cons, and frequently asked questions when a client is deciding whether or not to dip their toes into the luxury automobile segment.

But first, why luxury?

1. Luxury brands offer enhanced performance within their entire line-up of cars.

Acceleration and fuel economy are continuously improving year over year among the luxury segment. From base models to bespoke, you as a consumer will have increased high-performance options at your fingertips when purchasing a luxury vehicle. Looking at the new 2017 Land Rover Discovery, it has four models available ranging from base MSRP of $49,990 to $73,950. Each ticket price allows the client to benefit from key features.

The base SE model offers 340 hp, 19″ 5 split-spoke allow wheels, keyless entry, leather seats, 10 speakers, an 8-inch color touchscreen, and rain-sensing windshield wipers. The First Edition (base MSRP of $73,950) offers that and then some, including 21″ 10 split spoke alloy wheels, all-terrain progress control, Windsor leather seats, a surround camera system, and a Meridian Sound System with 10 speakers, subwoofer, and 10-inch color touchscreen. The quality is consistent throughout, and a luxury vehicle consumer will receive more at the base model than some economy class counterparts.

2. Consistent quality throughout the entire hardware and software of the vehicle.

State of the Art equipment and safety features are standard among luxury vehicles. For example, the 2017 Lexus GS offers the Lexus Safety System+, fit with a Pre-Collision System, Pedestrian Detection, Lane Departure Alert, Steer Assist, All-Speed Dynamic cruise control. These features are now standard across Lexus, increasing their brand’s value on the second-hand market and further distinguishing it among economy class options.

Certified Pre-Owned programs and manufacturer-backed maintenance are also perks of luxury ownership because you are not just a consumer or customer, you are a client and should be treated as such throughout your luxury new and pre-owned ownership experience.

3. Crisp design, beautiful contour, and insane comfort cohabitate peacefully in luxury models.

The manufacturer’s designers and engineers pay close attention to not only the overall aesthetic of the vehicle but also the fine print details of each element that makes up a luxury vehicle.

The quality of materials used is just as important as the way they look when pieced together- an attention that can only be appreciated at the luxury level of vehicle ownership. For example, Bentley Motors offers a limitless spectrum of color so that Bentley clients have millions of possible color and trim combinations to make their luxury vehicle extraordinary. Mulliner, Bentley’s personal commissioning division, offers the perfect solutions-like state-of-the-art color recognition software-to attain the perfect hue for a truly bespoke creation such as the Limited Edition Mulsanne Design Series:

4. Luxury vehicles have a higher resale value than their economy counterparts.

According to Forbes, new cars lose immediately about 20% of their value as soon as the new owner drives it off the lot. Fast forward five years later, and certain models will depreciate faster than others (some up to 80%). Since depreciation is the single largest cost of vehicle ownership, it’s important to choose a brand and model that’s been engineered to retain its value for years after it leaves the lot.

Say you decided to purchase a brand new 2017 Lexus GS at an MSRP of $52,590. Five years from the date of purchase, you decide to sell. Odds are that the Lexus GS will depreciate less over 5 years than your budget-friendly models and thus will result in a higher resale value. According to Kelly Blue Book’s 2017 Best Resale Value Awards, the 2017 Lexus GS will retain 42% of its value 36 months post purchase, and then 31% at 60 months- making it the winner of “Best Resale Value” in the luxury segment.

The available technology and safety features, fuel economy, and exceptional design of a model are also key to choosing what vehicle cost will give you the most cost benefit to fit your unique lifestyle.

This is not to say that there are no economy class vehicles that are fantastic on the road or provide their passengers with peace of mind in terms of safety, but there is an authenticity attached to luxury ownership that simply cannot be replicated. Exceptional engineering, precise attention to detail, and an authentic portrayal of a high-performance lifestyle will not disappoint for any new or pre-owned client.

Amongst all the pros and cons answering the question of “Why Luxury”, one thing is for certain, – ‘you get what you pay for’ and what you pay for is an aboslutely exquisite luxury ownership experience.

June 21, 2018June 26, 2018

Porsche Marks 70th Anniversary with Epic Celebration in Dallas

Park Place Porsche hosts Cattle Baron’s Ball members and Porsche enthusiasts

From the first Porsche, the Porsche 356 “No. 1” Roadster introduced in 1948, Porsche has pushed the limits to design the ultimate sportscar. But Porsche was never meant to be enjoyed alone…it was designed for two. So Porsche dealerships worldwide recently celebrated the 70^th anniversary with a Sportscar Together Day.

Park Place Porsche invited the Porsche Club of America – Maverick Region to bring a wide range of Porsche 911s representing every year from 1967 to 2018 to the Lemmon Avenue dealership for a celebration of the best of German design and engineering. And the best in food, drink, and music as well, of course.

Guests enjoyed Monkey Shoulder Whiskey cocktails mixed by a special industrial-sized mixer in the form of a stylized concrete mixer truck. In addition, Park Place’s partners served craft beers by Unlawful Assembly, bourbon from Hudson Whiskey, and beverages including the Reyka Stuttgart Mule with grilled bratwurst by Degenhardt’s Brat Haus. Sunnyland Outdoor Furniture provided comfortable lounges for guests to relax in. Additional partners included Frost 321, Garages of Texas, and TropicSport.

Cattle Baron’s Ball members were on hand to promote the upcoming October 20 event to be held at Gilley’s Dallas. Since 1974, the Cattle Baron’s Ball has raised more than $77 million for cancer research, making the Dallas event the largest single-night fundraiser for the American Cancer Society.

Looking forward to the future of Porsche Performance, the new Mission E will combine the “distinctive emotional design of a Porsche, exceptional driving performance, and forward thinking with everyday functionality.” It will match a 600 horsepower engine with a range of about 310 miles, and acceleration from 0 – 60 mph in under 3.5 seconds. This all-electric Porsche will feature a charging time of 15 minutes for approximately 80% capacity, combining time-saving value with electric vehicle mobility.

Park Place Porsche is located at 6113 Lemmon Avenue, near Love Field. Park Place will open its 17^th dealership on July 23 with the addition of the new Park Place Porsche Grapevine.

The second annual Park Place Luxury & Supercar Showcase, benefiting the Momentous Institute, is scheduled for 10 am – 4 pm October 13 at the Four Seasons Resort and Club Dallas at Las Colinas. Within the family-friendly event will be a juried Collectors Concours featuring rare classic, luxury and supercars from private collectors. The event will also feature a fashion show by Highland Park Village, live music, specialty boutiques, and a Kid’s Concours area. Park Place will also showcase some of the latest models of their coveted brands, including Rolls-Royce, Bugatti, Maserati, McLaren, Bentley, Porsche, Mercedes-Benz, Lexus, Volvo, Jaguar, Land Rover and Lotus. For ticket info, or to submit a vehicle for consideration, go to LuxurySupercarShowcase.com.

June 14, 2018June 19, 2018

Introducing Park Place’s Path to Purchase

In world full of “click to buy” goods and services, it was only a matter of time before the automotive purchase experience evolved to meet modern shopping expectations. The automotive dealership landscape is changing, and our goal is to provide clients with a seamless path to purchase in the dealership or online.

Park Place Dealerships is no exception and proud to introduce Park Place’s “Path to Purchase.” High-Performance purchasing is as simple as ‘click to buy’ with our newest digital retailing tool. In a matter of minutes, you can start your purchase online from the comfort and convenience of your own home, desk, or favorite coffee shop. After you complete the 6 online steps, all that’s left is for you finalize your purchase and pick up your keys with one of our team members. It’s another way we are striving to make our Park Place home, your place.

Let’s walk through the steps of Park Place’s Path To Purchase, to hopefully answer any looming FAQs about the new digital retailing experience:

Select Your Vehicle:

First, choose your model after browsing our extensive selection of luxury vehicles- or click straight to your dream car. Once you’ve landed on the make and model of your dreams, click or tap the “Click to Buy” button.

Negotiate Pricing

Choose Lease or Finance and all available incentives will be applied automatically, including optimal lease and finance terms, taxes and fees. If you’d rather just make us an offer, that’s an option too. It’s quick, easy, and transparent.

Sort Finance Solutions

Provide your credit score to pre-qualify for financial solutions that fit your needs and our online experts will assist you in selecting the best option for you.

Value Your Trade

Kelly Blue Book will give you an instant offer, and the value of your trade-in redeemable with or without purchase. There’s no pressure, we just want to give you the tools.

Options

Do you want an extended warranty, service warranty or contract, wheel and tire protection, or guaranteed asset protection (GAP) insurance? You can accomplish this with Step 5.

Finalize

Click or tap submit and your information will cruise straight to your Park Place dealership. Schedule a time to meet with a dedicated Sales Experience Manager to finalize your purchase and pick up your keys. Or, even better, let us deliver to your home or office.

It’s like Amazon meets luxury automotive, and your vehicle purchase experience couldn’t be any more seamless. At Park Place, we are here to serve you- even if that means you would rather stay in the comfort of your own home. If your interested is sufficiently piqued, visit ParkPlace.com to get started or visit ParkPlace.com/Path-to-Purchase for more information on the newest way to purchase a vehicle with Park Place.