Park Place Select Makes Its Public Debut In Dallas-Fort Worth Area

Park Place Select, an innovative alternative to traditional leasing and purchasing, debuted to the public May 1st, with the first three official flips being completed at 9 AM. It is the only program of its kind offered in Texas, and after a full week, we’ve already experienced the delivery of our first Maserati Ghibli, exceeded 100 flips, and witnessed a surprise birthday gift of a Mercedes C 43 AMG (and the whole Plus fleet) from one very thoughtful husband.  The launch of Park Place Select was a resounding success, but more importantly, our subscribers are already sharing their own Select Stories, showcasing just how a luxury vehicle delivered to you anytime, anywhere can enhance simple moments and life-experiences.

Each initial delivery was unique as our concierge’s employ their training to provide exceptional and seamless flips for each of the subscribers. Once the concierge completes a flip, the user experience remains simple, efficient, and luxurious. Mike Merrill, one of the first subscribers, reflects on his experience as an on-the-go professional.

 “The Park Place Select program is the ultimate solution for the busy executive. That time and cost saved on inspections, maintenance, DMV trips and washing alone make the program.”

And he’s right. Park Place Select is a unique and innovative offering in a narrow automotive subscription market that takes luxury ownership to a new level of accessibility. Thanks to the coverage provided by Park Place Select, subscribers are taking advantage of a serious opportunity to save money and time. Imagine needing an oil change for a Porsche Macan, a Mercedes C 43, Volvo XC90, or even a Lexus GX. Instead of driving it to the dealership for drop off, you simply text your concierge and they drive another freshly cleaned and maintained sedan, SUV, or convertible to your door. For a seriously on-the-go, on-the-road professional, like Merill, Park Place Select is simply a solution that makes sense.


Andre Phillipe, CEO of Andre Phillipe Menswear, also had the opportunity to experience the program. The highlights of his experiences were driven by Select’s unlimited flips and multiple manufacturer availability.  The ability to flip between multiple luxury auto brands as many times as you want really separates Park Place Select from the competition and lets the client really drive their own experience:

“My experience couldn’t have been better. I drove close to $300,000 worth of vehicles over the two weeks I tested the program-Mercedes, Jaguar, Land Rover. The concierge team was responsive, the app was easy to use and the cars were great. It’s the simplicity of this program that I have grown to appreciate so much though. Truly, by the click of a couple of buttons, I got out of an SUV and into a convertible, anticipating a few days with temps in the 70’s. Simple. Simple. Simple. And with a wife, two kids, two great Danes and businesses to run, SIMPLE is all I can take.”

In just a few weeks after the public launch of Park Place Select, the program has received an exceptional response. We are currently accepting reservations for future subscribers.  Follow @parkplaceselect on Instagram and Facebook to stay up-to-date on subscriber #selectstories, meet the team, and catch any new program announcements.

Park Place Select Program Snapshot:

  • Drive multiple luxury brands for one monthly fee without a long-term commitment or contract
  • Three program tiers with a different fleet of makes and models of on-brand Park Place vehicles, Prime/Plus/Premium
  • Use the Park Place Select Mobile App to book flips, contact your concierge, and more.
  • Select is experience oriented, which means that the Select team will provide a vehicle that fits the particular experience you type in the app (date night, road-trip, sports practice, errands, etc.).
  • Maintenance and insurance are included, and every vehicle is delivered freshly cleaned and washed.