Mercedes-AMG Aspires to Put the HYPE in Hypercar

Not all supercars are hypercars, but all hypercars are supercars. After the Paris Auto Show Mercedes-Benz announced some big plans to put the hype in Hypercar with now named Mercedes- AMG Project ONE. The name reflects the mission to bring Formula One technology and capability, to the road, providing performance seekers with a completely performance driven, aerodynamic driving experience.

The Mercedes- AMG Project ONE is set to be the top-of-the-line model- another allusion that’s logically referenced by its official name. The new hypercar is highlighted by active aerodynamics, which is going through extensive wind-tunnel testing. This technology features a multi-part, two-stage extendable rear wing for maximum downforce in race mode, all to bring racing tech to a street-legal motor vehicle.

The car itself is exciting, but the client experience to spec a Mercedes-AMG Project ONE has elevated and evolved into an exclusive Mobile Showroom titled “The Future of Driving Performance”. It’s in this mobile showroom that potential clients have the opportunity to sit the cockpit of the most recent rendition of the Hypercar and experience a demonstration of the individual equipment options. Right now, it’s only available on the Grounds of the Munich Mercedes-Benz branch, but we’ll definitely be keeping our eye on the evolution Mercedes’ contribution the hypercar circle.  Read more information on Project ONE on