Porsche Owners Have Spoken- Porsche Rated #1 in APEAL Study

For the eleventh year in a row, Porsche owners in the U.S. agree that Porsche deserves top honors. It was rated #1 among all other brands in the industry in the 20th edition of the J.D. Power ‘APEAL’ (Automotive Performance, Execution and Layout) Study.  In addition to the brand taking overall honors, the Macan – in its first year included in the study – ranks highest in the ‘Compact Premium SUV’ segment.

Porsche Cayenne

For the fifth year in a row, the Cayenne takes the top position in the ‘Midsize Premium SUV’ segment. Porsche Macan

The Cayman also takes the top award in the ‘Compact Premium Sporty Car category. This is the second time this year Porsche led a J.D. Power study – Porsche also ranked highest among all nameplates in the 2015 J.D. Power Initial Quality Study.

Porsche Cayman

The J.D. Power ‘APEAL’ study measures the attitudes of more than 84,000 U.S. customers who purchased or leased a new 2015 model-year vehicle between November 2014 and February 2015. Questions are designed to evaluate ten categories of vehicle performance and design: exterior and interior styling, storage and space, audio/communication/entertainment/navigation (ACEN), seats, heating/ventilation/air conditioning (HVAC), driving dynamics, engine/transmission, visibility and safety, and fuel economy. Porsche earned 874 points on the 1,000-point scale, compared to the premium industry average of 841. The overall industry average was 798.

For more information on these and other Porsche models please contact: Pete Hodges at Park Place Porsche (214) 525-5408 or PHodges@